Neon Fundraise allows administrators to track incoming links to determine where registrants and donors are coming from. For example, an administrator can post one link to Facebook and another to X, and track which users registered from which link.
Here's how to create a Tracking Code: Add "?rbref=" to a URL, followed by the title of your Tracking Code. Example:
- Tracking codes can be a maximum of 25 characters. If a code longer than 25 characters is used, our system will store only the first 25 characters.
- If there is already a question mark ("?") in the URL, put an ampersand ("&") before "rbref". Example:
- If the Neon Fundraise donation form is embedded on another site additional code is needed in order to capture the rbref from your site's URL and have it pass to our iframe. See How to embed a donation page on my site.
The Tracking Code is tracked throughout a visitor's session on your site (the time of which varies across browsers). It will displayed in the admin reports for registrants and donors, under a column called "Tracking Code".
- Vanity URLs are tricky if you want to do source coding because the source code can be stripped during the redirect. In our experience vanity URLs are not necessary as links with UTMs (or in Neon Fundraise Terms rbref=) will work for tracking purposes.