Effective communication is crucial in maintaining engagement and ensuring smooth operations in any organization. This support article provides a range of practical examples for using text messaging to enhance your communication strategy across different scenarios. Whether you need to update event attendees on last-minute changes, drive time-sensitive fundraising campaigns, coordinate with volunteers, or share important information with your supporters, these text communication use cases offer tailored solutions for each situation. Explore these examples to see how text messaging can help you keep your constituents informed, engaged, and involved.
Content
Events
Share last-minute event changes with event attendees due to weather
How: Using Text Audience and Text Campaign
Suggested Segment: Event Attendees
Example: Hey [[Constituent First Name]], we wanted to let you know that [[event name]] will be moving to [[location]] as a result of the inclement weather. We look forward to seeing you at [[location]] for the event at [[event start time]].
Share important safety information
How: Using Text Audience and Text Campaign
Suggested Segment: Event Attendees
Example: ALERT: The South parking lot entrance is closed due to a vehicle accident. Please arrive at the North parking lot, with overflow parking on 10th Street.
Fundraising
Reach out for time-sensitive fundraising campaigns
How: Using Text Audience and Text Campaign
Suggested Segment: Constituents with Generosity Indicator of 2.8 or greater.
Example: Hey [[Constituent First Name]], we are close to our [[campaign name]] goal of [[campaign goal]]. Every dollar counts and your donation of $X will ensure we’re able to [[impact statement]]. Give here: [[donation form link]]
Request donations from supporters
How: Using Text Audience and Text Campaign
Suggested Segment: Donors that have given at least a minimum threshold within the current year.
Example: [[Constituent First Name]], you have made such an impact to [[organization name]] with [[YTD donations]]. Would you consider a $X donation to expand your impact and make [[impact]]?
GivingTuesday Campaign - General
How: Using Text Audience and Text Campaign
Example: It’s GivingTuesday! Join us in making a difference today. Your donation can transform lives. Donate now at [Link]. Thank you for your support! 💖
GivingTuesday Campaign - Specific Cause
How: Using Text Audience and Text Campaign
Example: This GivingTuesday, help us [specific goal or cause]. Just $[amount] can [specific impact]. Donate now at [[donation form link]] and be a part of the change. Thank you!
Volunteer
Communicate with volunteers about their schedules
How: Account Text or Volunteer Text (once available)
Example: Hello [[Constituent Name]], this is a reminder that you’re scheduled to volunteer for [[volunteer opportunity (project)]] on [[Volunteer Opportunity Date]] at [[Volunteer Opportunity Shift Time]].
People and Information
Provide links to relevant information on your website with subscribers
How: Using Text Audience and Text Campaign
Example: Hello [[Constituent First Name]], We recently updated our website with [[new/updated content]]! You can check it out here: [[website link]].
Send a quick reminder about a meeting with a constituent
How: Account Text
Example: Hello [[Constituent First Name]], I’m looking forward to meeting with you today at [[Location]]! See you at [[Time]]!